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Ubisoft Bet On AI Slop. Now They Are RUINED
Once one of the most powerful studios in gaming, Ubisoft helped define modern franchises like Assassin’s Creed, Far Cry, Rainbow Six, and Splinter Cell. But today the company is facing canceled games, studio closures, layoffs, and a massive stock collapse.
How Ubisoft destroyed itself breaks down the slow downfall of the once-dominant publisher.
From misleading game demos and aggressive microtransactions to failed live-service experiments, NFT and blockchain gambles, workplace scandals, and costly development disasters, Ubisoft steadily eroded the trust of both players and investors.
After years of missteps, the crisis reached a breaking point with canceled projects, major delays, and a dramatic market crash that wiped billions from the company’s value.
So how did one of the most successful gaming studios in the world end up here?
CHAPTERS:
0:15 - From Family Empire to Gaming Giant
2:01 - Broken Promises and Microtransactions
4:04 - The Vivendi Takeover War
6:35 - NFTs, Scandals, and Player Backlash
8:23 - Layoffs, Mobile Pivot, and Decline
11:54 - The €10.6 Billion Stock Crash
13:03 - AI Won’t Save Ubisoft
Narrated by: Josh Risser
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This Education video titled "Ubisoft Bet On AI Slop. Now They Are RUINED" was published by The Infographics Show on Mar 07, 2026 (3 months ago) and has attracted 1.0 million views and 23,508 likes on YouTube. The video runs for 13 minutes 31 seconds. It is currently trending in Canada.
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